3. Production

This is WO’s show time! The production element of the project is the main task of production (or “principle photography,” ) which is to capture the project assets. Here is where all the time and energy spent preparing culminates into something special. Production is the moment where all the pre-production and development stage takes flight and turns into something magical for everything you planned. All the work we have done to date, with the scripts, visual planning etc. comes together. We’re now set up to start the filming, commission the voice-over artist or start the animation process. This is when we roll camera, create the animations, etc..